Join Jeremy Horowitz, ecommerce strategist and growth advisor, for a live conversation with leaders from fast-growing Shopify brands TommyJohn, Glossier and Suitshop as they share why and how they made the switch to Gorgias. Spoiler alert: it's all about speed and automation for a stress-free BFCM.
This isn’t just about switching tools. It’s about switching mindsets.
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Get a behind-the-scenes look at how these brands left legacy platforms behind and reimagined CX as a revenue driver. Hear exactly how they scaled efficiently, avoided burnout, and prepped for BFCM without last-minute chaos. They'll share their tips for extending support interactions to pre-checkout to drive more AOV and CVR and deepening partnership with web and marketing teams to drive big BFCM wins.
Walk away with the insights and confidence to make the best strategic decision— for your team and your customers.
• Why leading DTC brands made the switch (there's definitely still time to do so before this year's main event)
• What migration actually looks like — with full support from the Gorgias team
• How to scale without urgent hiring or team overload
• The exact AI strategies driving revenue and reducing support load
• Why now is the time to make the switch for BFCM ‘25
Jeremy Horowitz, Managing Partner at Because Ventures and CEO of the irreverent media business, Let’s Buy a Biz!, runs a Private Equity Search fund in the eCommerce space.
After Launching Because Ventures in 2019, Jeremy has invested, acquired, or advised the leading DTC brands and Shopify apps that have scaled at Top 1% growth rates.
Cati Brunell-Brutman is a CX, Community, and people leader with a focus on startups and rapidly scaling organizations. She has spent the last 5 years at Glossier after time at Headway, The Wing, Daily Harvest, and Birchbox. As a consultant Cati has advised Bodily, Bubble Goods, and Nucleus Genomics.
Outside of CX Cati works in theatre as a playwright and intimacy choreographer.
Max Wallace is the Director of Customer Experience at Tommy John, where he leads strategies that drive retention, revenue, and most importantly, premium service. He empowers his team to solve problems with empathy, take initiative, and help customers the way they see fit. His style blends customer focus with practical, business-minded execution
Katy is the Director of Customer Experience at SuitShop, where her journey began in 2016 as one of the brand’s first brides. With a background in retail management and experience as a yoga instructor, she brings a unique, people-focused approach to customer care. Katy is passionate about her rescue dogs and delivering exceptional e-commerce service.